ppl

ppl is the personal CRM for you and your AI.

Stay close to your family and friends. Connect your AI assistant to keep your contacts, conversation notes, birthdays, and check-ins in one place.

Connect your AI Create free account

Free during beta. Up to 1,000 contacts. No credit card.

See a sample briefing. No account needed.

M page 31
Maegan Smith
Sister-in-law. Lives in Durham.
Birthday: Oct 9 (tomorrow, turns 34)
Partner: Theo. Dog: Biscuit.
Last year: sent the photo book. She loved it.
Last talked: Aug 30, phone, 22 min
Matt Sugar
College roommate. New job in Denver.
Last talked: 6 weeks ago
Mom
Sunday calls, 7pm her time.
Maegan tomorrow. Card is in the desk drawer.
Every morning

A note every morning about who to reach out to.

Set up your AI to write it each morning from what ppl knows about your people. Most days it's two or three things: a birthday coming up, a friend you haven't talked to in a while, a message ready to send.

Have your AI deliver it where you already talk, so reminders fit into your day.

Thursday, October 8 from your AI, 7:00 am
MS
Maegan's birthday is tomorrow. She turns 34. Last year you sent the photo book and she loved it.
JR
You haven't talked to James in 6 weeks. His daughter started college last month. Worth a call.
PS
A message for Priya, ready to send:
Hey Priya, thinking of you. How's the marathon training going?
How it works

Your AI does the setup and the upkeep.

  1. 1

    Connect your AI

    Your AI asks to connect at withppl.com/agents. You approve it once in your browser.

  2. 2

    It fills in your address book

    With your permission and the right connections in your client, your AI can help bring in contacts and prepare your first morning note. You choose what to share and review what it saves.

  3. 3

    You go about your week

    Your AI can log calls and remember birthdays. Review its message drafts before sending.

Talking and texting

Talk for 30 seconds. ppl writes it down.

After dinner with your dad, say what you talked about. ppl transcribes it, works out who you mentioned, and adds it to your journal and to his page.

0:28

"Had dinner with Dad. He's thinking about selling the boat. Says his knee is feeling better."

Added to Dad Journal just now

Check-in texts that sound like you.

When it's been a while, your AI drafts a message based on your past conversations with that person. Read it, change it if you want, and send it by text. Nothing goes out unless you say so.

SO
Sam Okoro
Last texted in July
Heading up to the cabin this weekend!
Jul 18
Hey! Long time. How did the cabin weekend go?
Draft, based on 14 past conversations
One page per person

Everything about someone, in one place.

Calls, notes, gifts, and big life events, in order. Ask your AI what you and your dad talked about last spring and it can tell you.

Your morning note also includes what happened on this day in past years, like the dinner in 2023 or the trip in 2021.

D
Dad
Richard Hale · Wilmington
Oct 8, 2026Dinner. Might sell the boat. Knee is better.
Jul 4, 2026Gift: new grill brush. Used it that night.
Apr 12, 2026Call, 41 min. Aunt Ruth is moving to Raleigh.
Feb 2, 2026Life event: retired from the post office.
Oct 8, 2023On this day: his 65th at Lucia's.
Oct 8, 2021On this day: drove to the lake together.
For your AI

Works with Claude, ChatGPT, Cursor, and other assistants.

ppl is hosted at withppl.com, so there's nothing to install. To connect, paste this into your AI:

Go to withppl.com/agents and connect to ppl as my personal CRM. Walk me through approving the connection.

Developers: the docs and examples are on GitHub.

MCP server

Briefings, search, and actions as tools your AI already knows how to use.

withppl.com/mcp

REST API

Read and write people, notes, tasks, reminders, journal entries, and gifts.

GET /api/agent/briefing

Webhooks

Signed events when a contact, note, or reminder changes.

POST /api/webhooks/interactions

A key for each assistant

Give each one only the access it needs. Revoke a key any time.

Settings › API › New key
Pricing

Free while we're in beta.

Free

Available now
$0
  • Up to 1,000 contacts
  • Connect Claude, ChatGPT, or Cursor
  • Morning notes, reminders, and tasks
Sign up free

Pro

After beta
$8 / month
  • Unlimited contacts
  • All AI features after beta
  • Priority support

Not on sale yet. Join the free beta to get started.

Building with ppl? Start with the developer guide. ppl is hosted at withppl.com today. A self-hosted version is coming soon. You can export all of your data at any time. Full details are on the pricing page.